Why Bariatric Surgery Page
For many patients in the research phase the, who, and where, are important topics. The Why Bariatric Surgery Page summarizes the reasons someone may choose to have weight loss surgery without focusing too much on the health aspects as that should be covered on a, Health Benefits Page, where this page lists personal reason.
The typical why page would include information that often is best justified by a patient testimonial or personal story based on a previous unnamed patient but isn’t required.
The page will list a set of reasons other people have chosen to have surgery from:
- Walking Up and Down Stairs Faster
- Being able to Fly Comfortably
- Running Outside with the Grandchildren
- Marathon or Sport Competition
- Professional Reasons
- To Lead by Example
- Healthy Lifestyle
- To Travel the World
The reasons will be broken into three to five solid paragraphs outlining the reasons others have chosen and how it relates to the surgeon’s experience or location of the practice.
Surgical experience would weigh heavily on available research papers, credentials, or convention speeches given. We try to find a good connection that becomes a hook for patients.
Location based would center around the available activities within a given region. Important statistics about the city and diabetic care, popular festivals, marathons, or even restaurants.
Clients under comprehensive packages will have their core strengths analyzed and discussed in the piece as a way to maintain consistency across pages.
Coupled with a Facebook campaign the page can become the home of a specific ‘my reason’ hashtag that is specific to the practice. The tag would sit at the bottom of the page content showing the last time the Hash was used on social media. A social media hashtag campaign would also have a set of instructions on how to participate in the campaign.
A Why Bariatric Surgery Content Page may not be necessary but may be the best approach to simplifying your site-map and improving lead conversion rates.
- 24 Hour Turnaround Time
- 300 Words or More
- Project Progress Dashboard
- Subject Discovery Report
- Content Ownership Agreement
- Download Link from Client Dashboard
- Does My Weight Matter PDF, Word Doc, and HTML File